Your business is way better than your brand is letting on.

Let’s change that.

Branding & websites for women & queer-owned businesses launching or rebranding in the hospitality, wellness, and creative trades.

5.0 Google Rating

Let’s just say my clients are obsessed, hehe.

5+ Years Helping Service-Based Businesses

Based in Toronto, ON

Living amongst trash pandas and the most delicious restaurants.

Queer Woman Owned

Don’t worry, you belong here. 🌈

Where you’re at

You've got a team that’s growing. Regulars who know your name. A reputation built entirely on the quality of your work and the way you make people feel. And yet…

→ Your business cards have the DIY logo you’ve outgrown since year one.

→ You’d rather share your Instagram than the website you haven’t touched for months.

→ You’ve spent late nights trying to learn all this design marketing stuff when you’d rather be cozied up watching Heated Rivalry.

You've told yourself it's fine. That you get referrals anyway. That you'll fix this when it’s the “right time”.

Sound familiar? You're exactly who I work with.

What’s not working

Your visuals are still giving figuring-it-out-as-I-go energy, even though the quality you deliver is top-tier.

When your brand isn’t clearly communicating your quality and why someone should choose you over anyone else, that mismatch is costing you:

→ The dream customers who looked you up, weren't sure, and went with someone else.

→ Wasted marketing budget because your positioning isn’t clear enough.

→ Stalled business growth because you’re not fully confident in your brand.

The good news is: I’m here to help you.

Branding & websites for founders ready to grow from hidden gem to the name people can’t stop talking about.

Explore Services

If you’re building the services where we gather, grow, and belong, I want to work with you!

Including but not limited to…

Hospitality

  • Bakeries & Cafés

  • Restaurants & Bars

  • Craft Breweries

  • Wineries

  • Personal Chefs

  • Boutique Hotels & Inns

Health & Wellness

  • Gyms & Fitness Studios

  • Physiotherapists

  • Massage Therapists

  • Therapists & Counsellors

  • Personal Development Coaches

  • Spas

Creativity

  • Artisanal Makers

  • Photographers

  • Interior Designers

  • Landscapers

  • Florists

  • Artists & Authors

  • Content Creators

Culture

  • Community Clubs & Initiatives

  • Independent Bookstores

  • Sustainable Fashion Brands

  • Art Galleries & Exhibition Spaces

  • LGBTQIA+ Organizations

Browse Recent Work

  • "Steph is an absolute legend and crazy talented! She took my insane idea brain dump and turned it into the most amazing branding package I could have asked for. I went back to her because I loved her work so much. I wouldn’t trust anyone else to do branding for me."

    — Chelsea Lynn G.

    Let's Work Together

  • "Beyond the creative talent, Steph is collaborative, professional, and genuinely invested in the people and businesses she works with. Highly recommend her services to anyone looking to elevate their brand with purpose and personality."

    — Tim VanDerWeide

    Let's Work Together

  • "Her ability to take the abstract discussion we had about my goals for the business and turn them into something that expresses those ideas in a simple format is absolutely amazing! Her process was very professional and organized, so I was never left wondering what the next step would be."

    — Matt Antonello

    Let's Work Together

  • "Stephanie did an incredible job with our clinic design. She was always prompt, and helpful every step of the way. Highly recommend for any website or branding work!"

    — Petar Grkinic

    Let's Work Together

  • "Steph was a pleasure to work with designing our companies branding package and website. Her communication was excellent and always quick. She was open-minded and flexible to our input as well."

    — Tim VanDerWeide

    Let's Work Together

  • "Steph was fantastic! Very timely, high quality and was very pleasant to work with. Can't wait for my next project with her!"

    — Christian Tam

    Let's Work Together

  • "Stephanie was professional, knowledgeable and highly communicative throughout the entire process. I am extremely pleased with the end result and look forward to working with her again!"

    — Frank Firmani

    Let's Work Together

  • "10 out of 5 🌟 for her all day long. I highy recommend her work and passion!

    — Thoshan Alweera

    Let's Work Together

Hey, I’m Steph — your creative partner.

I’m the founder of Steph Parker Designs, a side gig born in 2021 that turned into my full-time dream job. I started out with zero marketing, just designing for anyone who asked (siblings, friends of friends, the roti shop down the street).

That eventually led to a corporate design career working with major brands like Hilton Hotels, The Keg, and Ruth’s Chris. It was an incredible learning experience, but it ultimately revealed my true values: I’d much rather support independent local spaces than big corporations.

That’s why I took the leap to run my own studio full-time. Now, I use everything I’ve learned to help women and queer-owned businesses skip the DIY struggle and build brands they’re proud to share.

Meet Your Designer

If your business is your dream, your branding deserves to be a priority.

If you've been thinking about it, now is a good time to have the conversation. No pressure, just you and me, discussing your goals and determining next steps.

Book a Discovery Call